DigitalMR is named the Most Innovative AI Based Market Research Company – UK by Acquisition International magazine as part of the 2019 Global Excellence Awards.
LONDON, UK, May 31, 2019 /EINPresswire.com/ — With social media in full force it is now more vital than ever for organisations large and small to understand what is being said about them online and why. "Listening" to unsolicited consumer opinions shared on social media and other public websites is a significant step towards maintaining control over brand equity and managing online reputation. Of course this is made possible by the use of Artificial Intelligence, specifically Machine Learning that is used to annotate large volumes of data in a fast and automated way.
DigitalMR was named the Most Innovative AI Based Market Research Company – UK by Acquisition International magazine as part of the 2019 Global Excellence Awards. On this occasion, DigitalMR Sales & Marketing Manager Sophia Papagregoriou spoke to Acquisition International on the topic of producing accurate insights for data driven organisations.
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DigitalMR is a London based technology company with proprietary solutions for social intelligence (listening & analytics) – listening247, and DIY private online communities – communities247. It specialises in the use of Artificial Intelligence for high accuracy text and image analytics and the integration of Social, Survey, and Sales data for unique actionable insights that could not otherwise be obtained. listening247 was developed specifically for market research, offering the highest possible sentiment and semantic (topics) accuracy in any language. It can be used to analyse data on any topic or product category, from any country around the world, on all social media and other online sources such as blogs, forums, news and reviews. DigitalMR has a variety of current and past clients and partners, and works with multinationals in various sectors such as FMCG, retail, banking & finance, telecoms, and NGOs.
Source: EIN Presswire